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Adult Affiliate Website Launch Checklist

A compliance-first review of the operating foundation. Enter your email to queue the PDF delivery, or use the complete web version below.

Business model

  • □Define audience, traffic source, offer category, conversion event, and compliance owner.
  • □Document which activities and content are prohibited.
  • □Set a realistic test budget and no-guarantee expectations.

Domain & hosting

  • □Separate brand, tracking, and administration surfaces.
  • □Confirm the provider’s current acceptable-use policy for the intended lawful use.
  • □Enable TLS and record renewal dates.

WordPress & structure

  • □Create categories from user intent, not random keywords.
  • □Publish contact, privacy, terms, disclaimer, disclosure, and acceptable-use pages.
  • □Use least-privilege administrator accounts.

Content workflow

  • □Define idea, draft, review, rights check, publish, update, and archive stages.
  • □Keep source and license records for every asset.
  • □Require human review for AI-assisted work.

Affiliate programs & links

  • □Record program terms, payout, GEO, restrictions, and approval status.
  • □Use unique SubIDs or tracked redirects by source and post.
  • □Schedule broken-link and offer-status reviews.

Analytics & conversion

  • □Define visits, outbound clicks, qualified leads, conversions, revenue, and EPC.
  • □Exclude known bots and repeated test traffic.
  • □Test one complete click-to-conversion path.

SEO

  • □Set titles, descriptions, canonicals, sitemap, and indexing rules.
  • □Match every page to a clear search intent.
  • □Avoid unverified claims about pricing, policies, and adult-friendly use.

Security & backup

  • □Enable 2FA, password manager, update policy, and access log.
  • □Automate encrypted backups and test restoration.
  • □Never send credentials through ordinary forms or email.

Compliance

  • □Allow only lawful, consensual, age-verified content.
  • □Own or license all content, marks, and creative assets.
  • □Review applicable law and platform terms with qualified counsel when needed.

Launch review

  • □Test forms, redirects, mobile layout, error states, and thank-you pages.
  • □Confirm analytics consent and disclosure placement.
  • □Record launch date, owner, rollback path, and next review.